5 Ways to Maximize Your Law Firm Marketing Agencies Leads

5 Ways to Maximize Your Law Firm Marketing Agencies Leads

Acquiring good leads is only half of the equation when it comes to the sales process. Converting these leads into clients is arguably the more…

The Generational Shift in Law Firm Marketing and Communications

The Generational Shift in Law Firm Marketing and Communications

Get ready Baby Boomers! Law firms all over the world are starting to experience a major shift in client and partner demographics. The Millennials are…

Buyer Personas In Your Law Firm Marketing

Why Exactly Buyer Personas Matter In Your Law Firm Marketing

Hubspot defines buyer personas as: “a semi-fictional representation of your ideal customer based on market research and real data about your existing customers.”Wondering why this matters for…

How To Use Analytics To Improve Your Law Firm Marketing

How To Use Analytics To Improve Your Law Firm Marketing

Big data is changing the game, and if you aren’t using analytics to measure, qualify, and quantify your law firm marketing efforts you’re allowing other attorneys in…

How to Communicate With Your Law Firm Marketing Agency

How to Communicate With Your Law Firm Marketing Agency

According to Forbes, law firms need strong communication with their marketing agency in order to prevent unhappiness. But communicating with a marketing team (even a…

4 Key Qualities of a Legal Marketing Agency That You Can Trust

4 Key Qualities of a Legal Marketing Agency That You Can Trust

Considering hiring a legal marketing agency to grow your client list and attract new business? You’re making a great decision. This is especially true if…

Law Firm Marketing What You Need To Know

5 Things We Know About Law Firm Marketing (And You Should Too!)

Every law firm is different and each one typically acquires new clients in its own unique way. Some still use direct mail to gain clients,…

Marketing Automation Stragtegy For Lawyers

Creating Efficiencies Using Law Firm Marketing Automation

These days, law firms have a lot on their plate aside from practicing law. In the past, referrals were generally enough to carry on a…

SEO For Attorneys: 3 Ways To Boost Your Google Search Engine Visibility

3 Ways To Boost An Attorneys SEO Visibility On Google

If your law firm is experiencing a disconnect between its online presence and obtaining new business, it might be time for an SEO overhaul. Search…